Turning Brand Ideas into Measurable Business Impact

Welcome to prakashkuttappan.com — a strategic consulting platform led by a Senior Event Manager & Brand Activation Professional with over 22 years of hands-on experience across India and the UAE.

I have successfully conceptualized, planned, and executed 200+ corporate events, 50+ exhibitions, and large-scale experiential marketing campaigns across 80+ locations, working with startups, corporates, retail brands, malls, government bodies, and marketing agencies.

This platform brings that real-world execution experience into strategic consulting services that help brands communicate better, engage deeper, and generate results.

40+

22

Years

Clients

WHY TRUST MY CONSULTING?

Because I don’t consult from theory — I consult from execution experience.

• 22+ years in branding, events & experiential marketing

• Award-winning campaigns (Best BTL Activation Concept, Best Exhibition Display)

• Managed Activations, budgets and multi-city rollouts

• Worked with corporates, malls, retail brands, and govt-linked projects

• Delivered ROI-driven activations, lead-generation funnels & post-event analytics

Non Profit Organizations

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BNI Unicorn Coimbatore

2021- 2024 - Played multiple roles, Chapter Growth Coordinator & Education Slot Coordinator

TEMA - The Event Management Association (Tamilnadu)

One of the Lynch Pin to Form this Association with a Small Drive of Organizing all the Event Business Peoples in a Whatsapp Group, The Whatsapp group become a Active group and Step by Step become a Legal Body for Forming THE EVENT MANAGERS ASSOCIATION for representing Tamilnadu Event Managers. Being a Active and Platinum member of this Association given my at most effort to take it forward towards growth. (2017 - 2019)

YES - Coimbatore

Since 2018 to 2024 - Being active member, Reached till Future Group and take part in Yes Chapter Day Organizing committee twice

IESA - Chennai Chapter

Associate member from 2017-2019 - Take part in initial level of chapter formation & Participated in IESA Chennai Expo 2017

CNI - Tamilnadu

Started as a Member and grown myself as a State Level Coordinator for Sports Activity - to engage chapter members all over the state with 22 Chapters.

Conceptualized and executed - CNI Cricket Championship in Coimbatore Region

Other Forums

J.Com - Coimbatore | Member - By the Startup Coimbatore

Organizations

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Craftica

Craftica is a startup-level premium epoxy resin brand conceptualized and developed to serve high-end interior, décor, and lifestyle applications.

I led the brand from concept to product readiness, conducting hands-on testing and developing practical SOPs for 9 distinct epoxy resin finishes to ensure quality, consistency, and scalability.
My Role

• Brand concept & positioning

• Product testing & finish development

• SOP creation & quality standardization

• Market readiness planning
  
  Craftica is in the startup stage with validated finishes and defined processes, and is open to strategic investors and partners to scale into a premium brand.

  This project reflects my experience in brand incubation, product development, and execution-led strategy.

BrandMango

BrandMango is a full-service corporate events and brand activation agency where I played a key strategic role in driving business development, experiential marketing, and large-scale execution across India.

Over a 12+ year association, I contributed to conceptualizing, planning, and delivering multi-location brand activations, exhibitions, and corporate events for leading national and regional brands.

My Role

• Business development & client acquisition

• Brand activation & experiential concept development

• Corporate events & exhibition strategy

• Multi-city execution planning & stakeholder coordination

Impact Highlights

• Delivered 200+ corporate events and 50+ exhibitions

• Executed multi-location activations across 80+ locations

• Led award-winning campaigns, including Bajaj RE Power Challenge

• Built long-term client & partner relationships

This experience strengthened my expertise in scalable experiential marketing, operational excellence, and ROI-focused brand engagement.

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